where’s she going

With the newfound wave of travel, there has been an uprising of an anomaly perspective on how travel should be experienced. Based in Chicago, Illinois the brand Where’s She’s Going? is on its way to help us enjoy travel more purposely. The pillars and foundation of this brand are all about immersing yourself in the experience of travel on a deeper level. Beyond the instagrammable moments and perfect lighting to capture international cuisine overseas.

WSG? places more of an emphasis on purpose and insight that is gained when choosing to embrace one’s culture versus exploiting it. Where’s She Going? is an international travel site that creatively highlights local entertainment, hot spots, art & culture, hidden gems, events, influencers through our “Keep Shining” feature series and travel excursions you too can be a part of. Where’s She Going? exists to inspire multi-passionate professionals to explore their freedom to begin living the exact life they want TODAY.

Statement of Intention:

Where’s She Going? exists to provide multi-passionate professionals with the freedom to begin living the exact life they want TODAY!

assets

social media strategy & planning | copywriting

The Brief

Kamerin Chambers, the founder of Where She’s Going? needed a bit of a sprucing up to overall cohesive look and feel of posts and content used throughout social media channels. She wanted a social media strategy of how she could convert her business page followers to her personal page because she is ultimately her brand. As well as creating ways to reach and engage both old and new followers via content stemmed around travel and living the life that you want today.

Social Feed + Content

Promotional and Introductory Animated Video Postings

Engagement Story Posts